Vicky's replaced Joe with TWO MEN. And not just any men at that; they're circus freaks just like her. Rob and Kennedy are a brace of mind readers and stage hypnotists, and they use their powers to help the likes of you and me sell more. Vicky got them talking about mind-bending, what questions to ask people if you want to sell them stuff, and how technology can help you glue it all together. Tune in, learn stuff, make more money.
Key Takeaways:
[1:45] With only a $1,000 investment, how would Rob and Kennedy rebuild their business today?
[3:50] What do Rob and Kennedy typically do?
[6:00] How did Kennedy learn about reading minds?!
[7:10] How did Rob learn about becoming a hypnotist?
[9:40] What are Rob and Kennedy’s top tips for persuasion?
[11:45] The biggest problem is that people make huge assumptions without asking first.
[13:45] Allow your audience to choose their adventure.
[17:10] What kinds of things do Rob and Kennedy say to find out more about someone?
[22:45] What is Rob and Kennedy’s business, Response Suite, about?
[28:45] How easy is this platform to use?
[34:40] Rob and Kennedy offer some final pieces of advice on targeted marketing.
Mentioned in This Episode:
Vicky’s Business For Superheroes Book
Vicky’s new book!
Write & Publish Your Book in 90 Days
Are you weird? Do you know how to find fellow weirdos and drag them into your blanket fort? No? Well, tune into this week's Business For Superheroes Show and find out how (in a non-creepy way). If you want to grow your business and work with people who make your toes tingle and your face smile, you definitely need to look for people who are as weird as you. Then you need to protect them and nurture them and make them want to spend all their time with you. Vicky and Joe will give you a few pointers and loudly include disclaimers about not being inappropriate.
Key Takeaways:
[3:30] Vicky has very bad sheep that like to disappear!!
[6:20] By the way, blanket forts with cheese and gin are great.
[7:10] The biggest businesses in the world create ‘blanket forts’ for their customers.
[10:00] Businesses offer certain benefits to their most loyal customers.
[10:25] How can you attract (and keep) loyal customers?
[13:15] Create paid-for events like workshops and trainings.
[16:50] Most networking groups are awful! You’re not mixing with people who are lifting you up.
[20:45] Create a loyalty program for your customers.
[22:45] You can always give recognition to your customers and make them feel extra special.
[24:25] Constantly be in touch with your contacts! Do not just disappear.
[27:35] Like this podcast? Please go to iTunes and rate this show!
Mentioned in This Episode:
Vicky’s Business For Superheroes Book
Vicky’s new book!
Write & Publish Your Book in 90 Days
Who knew palm trees were so frickin' HUGE? Not Vicky and Joe, that's for sure – but now, recording this episode under a giant specimen, they're feeling dwarfed. This episode is coming at you from the California desert, where our intrepid travellers are nattering about why books are so amazing, what the Breaking Bread Mastermind Bread Heads are getting up to, and why YOU should write your book. Because you can, you know. You are capable of so much more than you think. Tune in for giant palms, cacti, and a roadrunner. Oh, and Vicky's personal plan to come up with an idea for your book.
Key Takeaways:
[1:05] There are roadrunners here!!!
[2:30] Vicky had an amazing time at the Breaking Bread Mastermind.
[3:15] Why should you write your own book?
[4:55] What did Vicky and the Bread Heads do during the mastermind?
[7:10] How do you reach the next level of clients?
[12:00] Should you be giving away all your best secrets in your book?
[15:45] How can you start writing a book?
[18:00] Take that one question your target audience is struggling with and break it down.
[20:30] Yesterday, Vicky and Joe spent some time exploring the desert and visiting a cactus garden!
[22:00] Want to write your book in 90 days? Vicky has a new course out here.
Mentioned in This Episode:
Vicky’s Business For Superheroes Book
Vicky’s new book!
Write & Publish Your Book in 90 Days
Live-ish from the Whale's Vagina, tune in and listen to five supercool business owners who travelled all the way to California to change the course of history. Joe is busy being Pit Crew, so Vicky drafted in Misty to co-present this podcast. The two Master Bakers chatted, giggled, and roared with laughter as their five magnificent Bread Heads talked about the life-changing weekend they've just spent together in one of the most beautiful parts of the United States. No gin – just beer, wine, sun, and burritos.
Key Takeaways:
[1:00] The Breaking Bread attendees (as well as Misty) are all here to say hello!
[2:25] Everybody here has their action plan in tow as well as their three burning business questions answered!
[3:25] What was Terry’s biggest ‘ah-ha’ moment?
[5:55] What was Lindsey’s biggest ‘ah-ha’ moment?
[7:55] What was Steph’s biggest ‘ah-ha’ moment?
[10:55] What was Chazz’s biggest ‘ah-ha’ moment?
[14:00] What was Dom’s biggest ‘ah-ha’ moment?
[16:45] It’s highly recommended you come join us next time!
[16:50] What was Misty’s biggest ‘ah-ha’ moment?
[17:55] What was Vicky’s biggest ‘ah-ha’ moment?
[19:00] Although everyone here has extremely different businesses, they still all found ways to collaborate and share their experiences with one another.
[20:45] Let’s end this podcast now with...Singing!
[21:30] Stay tuned for Breaking Bread...Portugal!
Mentioned in This Episode:
Vicky’s Business For Superheroes Book
It's rock and roll at The Dingle tonight as Vicky and Joe are drinking peppermint tea. The Dingle features heavily at the start of this episode, but the new staircase is totally relevant to your business. As is storytelling. Yep: we're on the storytelling train AGAIN and you'd better buckle up and listen in if you want to build the kinds of connections that create raving fans who pay you lots of money for what you do. Tune in to hear Joe's shock at discovering he's the sidekick in this podcast – and find out why they're talking about sidekicks at all. This quirk is easy to jump on – so pour us into your ears and get cracking.
Key Takeaways:
[1:35] The stairs are almost finished in the house!
[2:50] Sometimes, in your business or in your life, it can feel like you’re not getting anywhere.
[4:55] We are diving into quirk number 3 today!
[6:10] Facts tell and stories sell!
[6:55] Why are stories so powerful?
[8:25] What stories should we be telling?
[12:15] Your story has to be REAL. Don’t try to fake this.
[14:55] Whatever stories you tell, it has to make a connection with your audience.
[15:40] Stories share real experiences, not just facts.
[17:45]Who are the characters in your story?
[18:45] When sharing your client’s story, who are the characters in their story?
[20:10] Richard Branson was told he’d never amount to anything.
[21:40] You don’t need to have a rags to riches story.
[24:05] Share something about yourself that’s intimate. You need to create a connection with your reader/listener.
[26:15] Save the date 26-28th of July! Join Vicky and Misty in Portugal next year!
Mentioned in This Episode:
Vicky’s Business For Superheroes Book