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Notes in the Margin

This is a podcast about one woman's mission to help entrepreneurs and business owners write and self-publish better business books. Each week, we tackle your writing excuses (because they're our excuses too) – and help you beat the Blank Page Of Doom so you can write a book that makes a real difference. Also contains adulting fails, the adventures of the TinySheeps, and a bundle of fantastic interviews with people far smarter than us. Find us at moxiebooks.co.uk.
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Now displaying: August, 2016
Aug 26, 2016

Joe is back for this podcast episode! Vicky and Joe discuss the somewhat gray area of working for free. There are only four particular scenarios where you should really work for free, but everything outside of that, well frankly, you should moon the person asking you for free work in exchange for 'exposure'. Pull down your pants and moon them! These people are often manipulators who are out to take advantage of you.

 

Key Takeaways:

[1:50] The chickens are hiding their eggs and both Vicky and Joe are having to do a scavenger hunt to eat them.

[4:20] Write for free in exchange for exposure? How about...not...

[9:00] To be clear, Vicky doesn't have a problem with the Huffington Post's business model.

[9:05] Vicky does have a problem when people ask for stuff for free.

[9:45] If someone comes up to you and asks you to work for free, don't do it.

[11:00] Joe asks if Vicky is speaking from a point of privilege by this point, because she's already established and doesn't need the 'free' exposure?

[12:35] Vicky remembers very clearly when she had no money and no clients.

[15:00] Vicky tries to answer every email she receives, but some people are just really rude and filled with entitlement.

[16:25] When friends ask you to do work for free, they've overstepped on your friendship boundaries.

[19:00] People think it's acceptable to ask for free things from creative types, but can you imagine if the industries were changed? Can you imagine asking for free haircuts or food at nice restaurants?

[19:25] We stop this broadcast for a brief moment due to Vicky and Joe's crazy neighbor.

[21:20] Please write for me for free and when my business is successful, you'll have more work! What a scam!

[22:35] When you're first starting out and you're struggling, Vicky understands that it can be very tempting to take what comes along.

[22:55] Okay, so when is it appropriate to work for free?

[28:35] Remember! Vicky has her event in November and you don't want to miss it.

 

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrow-my-brain

Aug 19, 2016

Vicky and Dom Hodgson, a dog walker from Vicky's inner circle, conduct a bit of business banter on today's show. Dom launched his own book and Vicky shares creative tips on how he (and others) can leverage it. Also, final tip, there's a lot of trial and error to owning a business, which is why you should hire someone who is smarter than you!

 

Key Takeaways:

[0:55] Welcome Dom!

[1:30] Who is Dom and what does he do?

[3:15] What makes Dom different from other dog walker?

[7:05] What plans does Dom have for in the future?

[10:40] Dom has just finished his book! What's it about?

[11:30] Why did Dom write a book?

[12:55] How's the book doing now that it has been released?

[14:45] People who read Vicky's book are much more likely to buy from her.

[16:10] Vicky wonders who stressful it is for marketing people who have large lists.

[20:25] If you can get your audience to opt-in as they're buying the book, you can leverage your list even further.

[20:35] What advice does Dom have for those who are just starting out?

[21:00] If Dom's business didn't work out, he'd still be doing what he's currently doing.

[24:35] Thanks for listening everyone and stay tuned for next week's episode!

 

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrow-my-brain

www.mydogssuperhero.com

Free chapter if you go to: www.mydogssuperhero.com/dogdays/

Facebook Page: Pack Leader Dog Adventures

Aug 12, 2016

Vicky breaks down what she really means by Just Flipping Do It (JFDI). She doesn't mean you have to become a reckless individual and go out there unprepared, but it does mean you do need to lower your standards a bit (in a good way) and not be such a perfectionist with things. It might sound like Vicky is being a bit tough here, but it's only because it took her three years for her to be okay with letting go of certain responsibilities. Even to this day, it's still a work in progress for her.

 

Key Takeaways:

[1:25] If you can unplug just make sure you can unplug for a few days every year.

[7:10] Nike has created a billion dollar industry with their catch phrase - Just Do It.

[8:05] What does Vicky mean by her JFDI phrase?

[9:00] Vicky picks apart what's wrong with the phrase, 'If you want something done right, do it yourself'.

[10:40] There is no such thing as perfect.

[11:55] JFDI is not about doing things recklessly.

[14;00] Business owners have to 'let go' or delegate their tasks to others. Vicky understands how hard this is because it took her 3 years to do this.

[16:05] Don't think of it as a cost, think of it as an investment.

[17:45] Stop making excuses!

[19:25] Don't say, "This task can't be done." Instead, ask yourself, "How can this task be done?" The way you say things matters.

[22:00] There are only two things that are certain in life; You're going to die and you're going to have to pay taxes.

[25:15] Vicky is hosting an event in November! Listen here to find out more details.

[27:25] Vicky worries too much, but honestly, who doesn't worry 'too much'?

 

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrow-my-brain

Aug 5, 2016

Vicky believes there's a misconception going around. Do you have any big life goals that you want to achieve? Vicky doesn't. Joe doesn't. Vicky believes most people don't have huge goalsthe way Bill Gates and Sir Richard Branson do and that's absolutely okay. You do not need to have big goals in your life in order to be successful or happy. One of Vicky's goals was to buy a nice house and she's already done that. So, what's next?

 

Key Takeaways:

[1:40] What is a 'Womble'?

[7:00] What's Joe's life goal right now?

[7:25] We fall into this trap where we think successful people have big life goals.

[8:15] We sometimes think that if we ever hope to be successful, we too need these huge goals and this makes us feel inadequate.

[9:15] What's Vicky's life goal right now? She has no idea!

[10:45] Fun fact, Vicky loves elephants.

[11:10] What does Joe care about? Goldfish.

[12:35] Vicky has been going through somewhat of an existential crisis with her business lately.

[13:30] Most people are actually “river people”. Vicky explains what she means by that.

[15:10] You should have an idea of where you're going. Live your life with purpose. Right now, Vicky feels like she's drifting through life.

[16:55] What do you want people to say at your funeral?

[19:50] Joe is happy where he is today.

[20:45] Vicky is going to be spending the next few weeks figuring out what she wants out of life and her business.

[20:50] Will there be changes? Undoubtedly.

[23:15] Vicky is in the works with something fantastic. Stay tuned for her exciting event hosted in November!

 

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrow-my-brain

Living Forward by Michael S. Hyatt

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