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Notes in the Margin

This is a podcast about one woman's mission to help entrepreneurs and business owners write and self-publish better business books. Each week, we tackle your writing excuses (because they're our excuses too) – and help you beat the Blank Page Of Doom so you can write a book that makes a real difference. Also contains adulting fails, the adventures of the TinySheeps, and a bundle of fantastic interviews with people far smarter than us. Find us at moxiebooks.co.uk.
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Now displaying: September, 2017
Sep 29, 2017

Daisy Luther is a blogger and the website owner of The Organic Prepper. Daisy has used different strategies to grow her online blog to where it makes a nice income for herself each month. During her first year of being in business, she was able to make around $1,000 a month. How did she do it? Find out on this week’s episode!

 

Key Takeaways:

[1:10] Who is Daisy and what does she do?

[2:45] When you find yourself broke, what kinds of things can you do to survive?

[5:35] How many hours a week does Daisy work on her business?

[6:25] How did Daisy first start her business?

[10:05] Consistency is so important and it is what makes you money. You have to be very consistent when it comes to building traffic for your website.

[10:25] Daisy writes between 5-6 days a week.

[11:45] After being in business for a year, Daisy was able to make $1,000 a month on her blog. It was challenging.

[12:55] Daisy wrote a book after her first year of being business compiling her best blog posts into one place. She was able to generate between $500-600 a month from it.

[13:10] Since then, Daisy has written a total of 3 books and it has provided her with a steady source of additional income.

[13:45] Don’t turn your nose up at Amazon affiliates, Daisy says. They only pay 4%, but the money can add up.

[14:10] With that being said, you don’t want to rely too heavily on one source of income. You have to be well-diversified.

[14:35] Daisy is a part of an ad network called AdThrive and it generates about 40% of Daisy’s income.

[16:45] How does Daisy use social media to grow her business?

[18:50] Why has Pinterest been good to Daisy?

[19:55] What does Daisy’s business look like today?

[23:10] What are Daisy’s three books about?

[25:10] If AdThrive died tomorrow, Daisy would still be able to make a living because she has diversified into other areas.

[25:45] Before Amazon changed their policies, Daisy was making around $7,000 a month.

[26:45] What are Daisy’s top three tips for growing a business?

 

Mentioned in This Episode:

Businessforsuperheroes.com

Businessforsuperheroes.com/inner-circle

Businessforsuperheroes.com/borrow-my-brain

The Organic Prepper

AdThrive

Tailwind App

Sep 22, 2017

This episode is a rerun show from back in 2016! Join Vicky in the very early stages of her podcast (episode 8) as she discusses time and productivity with her husband, Joe. Remember, everyone has the same amount of hours, minutes, and seconds in one day, so we have to make the most of it. You are entitled to your time!

 

Key Takeaways:

[2:00] You don't have time? This is an EXCUSE!

[6:15] Be honest, you do have time.

[6:45] You're better off just saying no instead of 'I don't have time'.

[10:45] Don't have time to do marketing? Do you mean you're just a little overwhelmed?

[11:45] Marketing is important.

[12:25] It can be a frustrating circle for a freelancer.

[14:00] You can't spend all of your time working; you need to eat, sleep, and spend time with your family.

[14:35] You owe it to yourself and your family to make time for marketing.

[14:55] Remember, not everything that happens to you is your fault.

[15:20] The little failures are the useful ones.

[17:55] Don't feel bad about not being productive. However, you do need to take responsibility for it.

[18:10] It sounds simple, but make a list of your tasks.

[20:45] Categorize your tasks as either important, urgent, or not important.

[22:15] Outsource as much stuff as you can.

[23:25] Contact Vicky if you need a VA.

[24:05] You can't outsource everything right away, so just pick something small. [25:40] Buy Vicky's book if you haven't already, and do the exercise in chapter three. [26:20] You're entitled to your time.

[27:30] Shout out to Podfly!

 

Mentioned in This Episode:

Businessforsuperheroes.com

Businessforsuperheroes.com/inner-circle

Businessforsuperheroes.com/borrow-my-brain

Podfly

Sep 15, 2017

Vicky discusses why you have to stop dabbling in your business! It is so frustrating seeing people just do things half-assed. The truth is, you’re never going to get anywhere if you keep chasing shiny object after shiny object. Vicky recommends that you start with the end goal in mind and work backwards from there. It will help you keep focus and you’ll have an easier time figuring out where you should be spending your money.

 

Key Takeaways:

[1:00] Joe is grumpy because he’s about to go on holiday and he still has a lot to do.

[1:45] But first! A quick update about the chickens.

[4:50] What’s today’s topic about?

[5:30] Vicky explains why she doesn’t like Gary V.

[8:00] Vicky can always tell the difference between a hobby business vs. a real business.

[14:00] Don’t dabble. You will waste money.

[15:25] Dabbling in marketing is just not going to work for you.

[17:25] Start with a clear end goal and then work backwards from there.

[19:30] How do you know if you’re dabbling?

[23:40] Remember, you don’t emerge from a business 100% ready to go. It takes time.

[24:00] Set a goal you’d like to achieve in your life and focus on it.

[24:55] Tune in next week! Vicky and Joe will be discussing how to come up with unique content for your business.

 

Mentioned in This Episode:

Businessforsuperheroes.com

Businessforsuperheroes.com/inner-circle

Businessforsuperheroes.com/borrow-my-brain

Gary Vaynerchuk

The 7 Habits of Highly Effective People, by Stephen Covey

 

Sep 8, 2017

This week, Vicky interviews Todd Todd, yes, that is his real name! Todd is an expert in social media and helps teach small businesses how to properly and effectively leverage social media without being, as Vicky puts it, a douche canoe. Todd outlines the top three mistakes people make on social media and what they can do to get their end result without being obnoxious!

 

Key Takeaways:

[2:25] Who is Todd and what does he do?

[3:15] What’s happening right now in social media that is pissing Todd off?

[6:25] What are some of the top three common mistakes people make in social media?

[12:25] What tips does Todd have on using social media effectively without being obnoxious?

[16:40] Surprisingly, what gets quite a bit of engagement is the silly things that make you human!

[17:15] Todd shares a story of how he pissed a bunch of people off on LinkedIn.

[21:35] People are overwhelmed by content.

[26:30] Serious question: Why do people get unsolicited dick pics on social media?

[30:00] Thanks for coming on the show, Todd and talking about dicks!

 

Mentioned in This Episode:

Businessforsuperheroes.com

Businessforsuperheroes.com/inner-circle

Businessforsuperheroes.com/borrow-my-brain

Todd Todd, Spaghetti Agency

Sep 1, 2017

Vicky sits down with Joe to talk about ‘deep work’ and why it’s important to keep a clear head in order for you to do your best work. Distractions can be serious killers to your productivity, and this is something Vicky personally struggles a lot with. However, Vicky has found a couple of great tips and techniques that help her stay focused and not get so stressed out!

 

Key Takeaways:

[3:20] What does Vicky mean by doing ‘deep work’?

[5:10] Think you can multitask effectively? Studies show you can’t!

[11:00] Vicky really struggles with ‘getting into the zone’ and not getting distracted. How does Joe manage this at his work?

[15:20] Do not check your email first thing in the morning.

[17:35] Do not train people to reach you at all hours of the night. Set boundaries!

[22:00] Use the Pomodoro Technique to help yourself get more shit done!

[25:40] Get yourself a hobby. Seriously.

[31:10] Tune in next week to hear Vicky and Joe talk about why being half-assed won’t get you anywhere!

 

Mentioned in This Episode:

Businessforsuperheroes.com

Businessforsuperheroes.com/inner-circle

Businessforsuperheroes.com/borrow-my-brain

Deep Work, by Cal Newport

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